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Design that reflects the heart of your brand

Strategic branding for service-based women entrepreneurs who need to look as credible as they are. Transform DIY confusion into a professional brand system that attracts premium clients and supports your growth.

Strategic branding that pays for itself.

The Rose Method:
strategy first

This isn’t a stuffy brand bootcamp. The Rose Method is a thoughtful, collaborative journey built around your goals, your ideas, and your schedule.

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Step 1: Discover

We uncover what actually makes you different.

Deep-dive discovery questionnaire plus strategy call to understand your business, customers, and goals.

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Step 2: Define

We nail your positioning before touching design.

Next, we dig into strategy: who you are, who you serve, and how you want to show up. This becomes the foundation for everything that follows.

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Step 3: Design

Now we bring your strategy to life.

With clear positioning, we create your visual system: logo suite, color strategy, typography, and brand guidelines. Every choice has strategic purpose, not just aesthetic appeal.

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Step 4: Deploy

You launch confidently with a complete roadmap.

Now that your new brand is ready for the world, you'll get a launch blueprint plus strategy recommendations so you can move forward with confidence.

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Big brand thinking for small business dreamers

Enterprise-level strategy for service-based entrepreneurs

Hi, I'm Hannah. I'm the strategist and creative behind Digital Rose Design.

For a decade, I designed products and experiences for enterprise-level companies, learning what makes brands succeed at scale like strategic positioning, customer research, and systems thinking. Now I bring that same strategy to women who sell their expertise (coaches, consultants, and creative service providers).

Why service-based businesses?

Because you ARE your business. When you show up on a discovery call or send a proposal, your brand is being evaluated in real-time. There's no product to hide behind, so strategy matters more than pretty visuals.

This studio was built with one mission:

to help small business owners transform brand confusion into confidence with strategy and design that actually grows your business. Strategic thinking first, beautiful design second, your goals always at the center.

Three paths to strategic brand clarity

Transform confusion into confidence with brand systems designed to grow your business, not just look pretty.

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The Brand
Starter Kit

Ready to stop second-guessing every brand decision? A one-week strategic foundation that turns scattered ideas into clear direction, so you can finally move forward with confidence.

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The Brand
Glow-Up

For entrepreneurs who've outgrown their DIY brand and want something that matches their growth. Transform those amateur visuals into a strategic system that attracts the clients you actually want to work with.

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The Signature Brand Experience

Complete brand and website transformation for entrepreneurs ready to show up boldly. Strategic design that converts visitors into clients and positions you as the go-to choice in your market.

For the dreamers who make things happen ✷ For women building brands with purpose and heart ✷

Frequently asked questions

  • We don’t offer standalone logo design. We believe your logo should be part of a larger, strategic visual identity. Our branding packages include logos as part of a full brand system, built to support your business as it grows.

  • Not at all. While we specialize in branding for women entrepreneurs and creatives, we work with all founders who value intentional design, clear messaging, and a strategic approach to branding. If you resonate with our style and values, we’d love to work with you.

  • Because enterprise companies don't guess at their branding. They invest in strategy, research, and systems. I bring that same strategic thinking to small businesses. You get corporate-level brand strategy without the corporate price tag or stuffiness.

  • Nope. I’ll guide you through the process from the ground up, whether you’re starting from scratch or reworking your existing brand.

  • The Brand Starter Kit takes 1 week, the Brand Glow-Up takes 4 weeks, and the Signature Brand Experience is a 6-week collaboration.

  • I start with research, competitive positioning, and customer psychology, then design visuals that communicate your unique value. Most designers start with Pinterest and vibes. If you want to attract premium clients and charge accordingly, you need strategy first.

Ready to stop blending in?

Your business deserves a brand that works as hard as you do.

Whether you need quick clarity or complete transformation, let's figure out what makes sense for where you are now and where you're headed.

Not ready to talk? Start with our free brand check-in

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